Rollin developed a website for Fundy Fence, part of the Eastern Fence network, using Craft CMS. Serving the Bay of Fundy region, the company needed a modern digital presence to highlight its residential, commercial, and sports fencing services, while maintaining full autonomy over content updates.
Platforms:
Web, Mobile, Desktop, Tablet
Deliverables:
Website, CMS, Web Design
Tech stack:
Craft CMS


Understanding the challenge
Designing a website for a fencing company required structuring a broad range of services in a clear and intuitive format for customers. The team needed independence from developers for routine updates. Aligning with the broader Eastern Fence branding while giving Fundy Fence its own identity required thoughtful balance.
Finding the right solution
Craft CMS offered a modular system built on reusable content blocks covering service descriptions, galleries, and testimonials. This architecture allowed the Fundy Fence team to build and update pages freely without technical assistance. The design framework respected Eastern Fence brand guidelines while giving Fundy Fence room to express its unique positioning within the region.

Delivering outstanding results
Fundy Fence now updates offerings and promotions rapidly, adjusting content in real time according to seasonal cycles. Publication times decreased significantly, enabling faster reactions to market demands. Enhanced mobile navigation increased engagement among customers browsing from active job sites, boosting visibility across the Atlantic Canada region.
Faster Response to Market Changes
Reduced Dependency on Development Resources
Improved Customer Engagement Across Devices
Stronger Market Presence in Atlantic Canada
Case studies